Snowflakes. Groomers. Cucks.
For years the MAGA movement has approached politics the way a bully would approach a schoolyard, sparring with labels so nasty, they seemed expressly chosen to appeal to the kind of people who stuffed nerds in lockers in sixth grade. And for years Democrats, abiding by the mantra to go high, not low, have responded by trying to be the adults in the room: defending themselves with facts, with context, with earnest explanations that nobody remembers (if they defend themselves at all).
The problem is that taking the high road only works if politics is a sport played mainly by people who act like grown-ups, which it is not. And also: Facts and context don’t make for particularly sticky messaging.
Enter: Weird.
Over the past two weeks, as “Brat” and coconut memes have taken over the internet and Kamala Harris inches closer to Donald Trump in the polls, the Democrats have finally gone low, deploying a bit of verbal jujitsu so delightfully petty it might just work.
It’s a simple question dude. Why do you use those terms? You chose them. I didn’t put them in your mouth. They’re specific words from a years-old /pol / the_donald meme. Because you sound like a channer cosplaying rather than anyone actually immersed in the critiques of the Democratic party by the skeptical left. Plenty of true believers around. They make better arguments and use their own memes.