I’m actually somewhat surprised that “smart” TVs and phones don’t already have attention-aware ads
Oh Sony is all over it, here’s one of the diagrams of their patent.
Kneel before your McGod
But they haven’t released a TV with that feature yet though, and if I remember right that patent’s fairly old – something like 10–15 years.
Wonder what’s kept them from actually doing it. Maybe even Sony suits understood it’d be a fucking disaster from a marketing perspective?
Edit: the patent was filed in 2009
Honestly I think it’s just a shit idea. Only way I could see it flying is if you heavily (or completely) subsidized the cost of the television. There’s already a company giving away free ad supported TVs.
Did Sony used “McDonald’s” brand in a patent diagram? Can you link the source?
