Buying Activision Blizzard means they are still third in the console space. Just not so far behind the others.
You are also misqjoting out of context. One executive suggested it was a path to spend now in order to gain footbold later. They would still need to spend a lot more to get there.
I don’t go shopping without a pair of effective active noise-cancelling headphones. Whether it’s the terrible store music or random screaming kids, I don’t need the distraction when trying to Get Shopping Done.