Apple always does this before a big launch. Most likely they are applying site updates, major patches, etc.
Side note: thanks to Apple Card changes, this is the first phone I won’t be preordering.
Hold up, what Apple Card changes?
Edit: I searched and found out Goldman Sachs wants to end partnership with Apple due to losing money.
If you make payments over time (0% interest) they now require you to select a carrier. This means you get charged an activation fee for activating tje new device. It also means you can’t use that option if your carrier is not Verizon, AT&T, or T-Mobile.
Yeah, think I’ll pass on doubling my wireless bill to get the same service, but thanks, Apple.
Launch time is 8AM EST. You think Apple can’t have the “updates” ready well before? Lmao that’s not an excuse.
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I was able to get on order in via mobile app and a couple more via web. It took 30min of refreshing; longer than the usual 5min.
Good luck
It took me about 15 minutes to get in on the app, but it couldn’t load my info. 5 minutes later I finally got through on the website and ordered without issue. It was frustrating because it’s normally, like you said, only about 5 minutes.