Seen on Bluesky minutes ago.
From the mission page:
We’re betting on services built on open protocols like ActivityPub and ATProto, and focused on making it easier to connect and move between platforms. We will work directly with developers to continue ensuring competition in the open social web, with a focus on advocating for users every step of the way.
I used to interact with Facebook via email. That didn’t last. But neither did my use of Facebook.